... products or services? Is it your customer service? Developing a good understanding of this group will help you not only build your relationship with these critical customers, but also target marketing ...
... process: 1. Synergy with marketing. The sales staff can’t go it alone. Your marketing department has a responsibility to provide some assistance and direction in generating leads. You may have a long-standing ...
... and product or service menu. Look at whether anything has changed and, if so, what. Maybe your workforce has grown or you’ve added products or services. 3. Industry and marketing analysis. This section ...
... efforts, whether it’s launching new marketing initiatives, developing future employees or simply generating goodwill in the community. Here are a few examples that might inspire you. Becoming a sponsor ...
... of employees, Sales volume, Industry, and Specific needs. Next, think lead generation. The two best sources for generating leads are companywide marketing activities and individual salesperson ...
Social media can be an inexpensive, but effective, way to market a company’s products or services. Like most businesses today, you’ve probably at least dipped your toe into its waters. Or perhaps you have ...
... areas such as production, marketing, sales, market share and overall financials. 2. Qualitative benchmarking. Here you compare operating practices — such as production techniques, quality of products ...