... by today’s digital technologies to do so. Here are four digital marketing tips for every business: 1. Add quality content to your website. Few things disappoint and disinterest customers like an outdated ...
... to invest in digital There’s good reason to remind yourself of digital marketing’s continuing value in our brave new world of daily videoconferencing and booming online shopping. It’s affordable and ...
... and perhaps one of your products to draw attention. There are also ways to execute digital guerilla marketing, such as creating a viral video or humorous social media account. Just be careful: such campaigns ...
... up as prudent: 1. Do more digitally. There are good reasons to remind yourself of digital marketing’s potential value: the affordable cost, the ability to communicate with customers directly, faster ...
With such intense focus on digitalmarketing these days, business owners can overlook the fact that there are actual, physical places to interact with the buying public. Now that spring is here and summer ...
You’ve probably heard the term and wondered whether it could happen to your company. Maybe it already has. We’re referring to “digital disruption” — when new technologies and business models affect the ...
... from a physical source and converting it into a digital format. Digitization allows you to store, organize, search, retrieve and share information quickly, if not in real time. For decades, measuring ...
... IT infrastructure and operations. Other common “tech execs” include Chief Technology Officers and Chief Digital Officers. However, just as technology itself seems to expand at a constant rate, so do IT ...
... 3. Chief Digital Officer (CDO). For some companies, the CIO and/or CTO are so busy with their respective job duties that they’re unable to look very far ahead. This is where a CDO typically comes into ...